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Apple: America's best retailer in Fortune

By Apple, Asides

Apple: America’s best retail­er in Fortune:

That’s what makes Apple such a hard study: The sub­ject won’t sit still for its por­trait. “I can­’t even remem­ber Apple without the stores,” says Jobs. It’s a state­ment of how integ­ral they’ve become to the com­pany; 8,000 of Apple’s 20,000 employ­ees, he notes, work in retail. But it’s also a remind­er that what we’re glimpsing are his taillights.